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Learn more about market research basics, tricks, trends, and ideas. Grab a coffee. There's so much to read and learn about. You'll thank yourself.

Our market research company keeps the pulse on the latest and greatest in the industry so you don't have to. We don't just talk market research, we live it, we write about it, and we share it. Our fingers hurt because of it. Often.

October 18, 2019

That’s right, our market research recruitment company will come right out and say it – using Facebook to source research participants is better than using members of a research panel. Drive Research specializes in qualitative and quantitative market resea...

September 6, 2018

In order for a company to grow successfully through a product or service, it is vital to understand the ideal customer. In the market research industry, some traditional techniques used gain this insight and knowledge include strategic surveys, focus grou...

August 15, 2018

Well, that is a bold title. Life changing market research tools that are free? You probably want in. Although the life changing benefits of these tools are not likely to be grand, each individual tool does offer a lot of benefits and value to help you wit...

July 24, 2017

Digital marketing on Facebook (particularly mobile) has grown leaps and bounds over the past few years. It was reported in Q1 that Facebook mobile accounted for 86% of its quarterly advertising revenue. Advertising agencies and digital marketing companies...

May 28, 2017

The social media landscape can be overwhelming. With so many options available to businesses it's easy to wonder where you'll find the time to manage 1, let alone 10. However, by understanding how each platform works and which audience each platform cater...

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