Online Surveys
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Survey Logistics Managers With These 5 Steps
Posted at: 6/5/2023 12:30 PM
Logistics is a major, growing market making it a perfect audience for research. The market is estimated to increase by $319.65 million from 2022 to 2027. Some of the key topics in logistics revolve around the use of new technology to make processes more effective (i.e., automation, artificial intelligence (AI), robots), lack of labor force participation, and seeking ways to boost sustainability/green initiatives. Wondering how logistics managers plan to navigate the next year or their though
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How to Conduct User Experience (UX) Surveys [+ Example Questions]
Posted at: 5/17/2023 12:30 PM
In today's digital landscape, creating exceptional user experiences has become a paramount goal for businesses and organizations alike. Understanding how users interact with a product or service is essential for designing intuitive interfaces, improving functionality, and fostering customer satisfaction. This is where user experience (UX) surveys play a vital role. In this article, we will dive deeper into user experience surveys, exploring why they are instrumental in user research, how to
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Season Ticket Holder Surveys: How to Measure Fan Experience
Posted at: 5/12/2023 12:30 PM
Season ticket holders are some of the most loyal fans a sports franchise can have. Their significant financial commitment emphasizes their love and dedication to the team. Therefore, decisions should not be made without their input. A recent study found that 75% of Americans are either casual or avid sports fans. With that great of a figure, the US sports industry has much insight to gain. Conducting season ticket holder surveys can provide you with valuable insights from the heart of your
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Pricing Sensitivity Surveys: How to Price Your Products & Services
Posted at: 5/11/2023 12:30 PM
Deciding on a price for your new products or services can be tricky. Consumer expectations are constantly changing on the demand side. While logistics and internal resources largely determine what is possible on the supply side. So how do you make an informed decision on pricing? Enter pricing sensitivity surveys. This type of market research offers you and your organization a reliable, accurate way to land on a price tag that works for customers, you, and your bottom line. In this blog po
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Conducting Online Pricing Surveys [+ Example Questions]
Posted at: 5/10/2023 12:20 PM
Determining a fair price for your product or service is easier said than done. Why? Because there are several internal and external factors that can influence your decision. And on top of that, you always need to be thinking of pricing from the consumer’s point of view. Take the concept of extra costs at checkout for online shoppers. This issue, for example, causes 48% of cart abandonment in online stores. Fortunately, conducting an online pricing survey can help you determine a precise ran
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What is a Loaded Question in Surveys? [+ Examples]
Posted at: 5/3/2023 12:30 PM
Have you ever participated in a survey or questionnaire and felt like the questions were designed to sway your answers in a certain direction? You're not alone. One of the most common issues with surveys is the presence of loaded questions. In this article, our market research company explores what loaded questions are, how they differ from leading questions, and provide examples of loaded survey questions to help you recognize (and avoid writing) them. What is a Loaded Question in a Surv
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How to Survey Lost Customers [+ Example Questions]
Posted at: 5/1/2023 12:30 PM
Unless your business has an impeccable record of customer retention, you have likely dealt with the loss of a customer at some point. In many ways, it can feel like a breakup. You are left wondering what went wrong and how you can get them back. Why not take the time to survey former customers to understand why they’ve taken their business elsewhere? In this blog post, our market research company defines a lost custom survey and shares example questions to include for the best results. Rea
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Third-Party Surveys: Definition, Benefits, & Costs
Posted at: 4/24/2023 12:30 PM
Surveys are a powerful tool for gathering feedback and insights from customers, employees, or other stakeholders. However, conducting surveys in-house can be time consuming, resource intensive, and the results may not always be objective or trustworthy. That's where third-party surveys come in. By outsourcing survey work to a third-party provider, businesses and organizations can save time and resources while ensuring the integrity and impartiality of the results. In this blog post, we'll
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18 Demographic Survey Questions (With Examples)
Posted at: 4/19/2023 12:30 PM
Asking demographic survey questions is important to any type of market research study as they help businesses understand the characteristics and behaviors of their target audience. By segmenting respondents based on demographics such as age, gender, income, and education level, businesses can tailor their marketing strategies and products to better meet the needs and preferences of specific groups. However, understanding what survey demographic questions to include and how many can be challe
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Telemedicine Satisfaction Questionnaires: Example Questions & Tips
Posted at: 4/17/2023 12:30 PM
Most insurance companies now cover telemedicine visits, which means more patients and healthcare providers are skipping the in-office experience for virtual consultations. Even with the pandemic behind us, healthcare providers are still offering telehealth as an option because of its ability to reach patients anywhere. In fact, up to 80% of doctors believe their patients have improved access to medical care by using telemedicine methods. With its ongoing usage, telemedicine satisfaction que
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Casino Customers Surveys: 5 Steps to a Winning Study
Posted at: 4/12/2023 12:30 PM
In today's highly competitive casino industry, understanding customer preferences and behavior is crucial for casinos to stay ahead of the curve. Casino customer surveys help to understand visitor preferences & behaviors to remain ahead in a competitive industry. This article shares how to survey casino members and customers. One way to gain valuable insights into the minds of casino goers and gamers is through customer satisfaction surveys. Casino customer surveys can help your entertainment
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How to Conduct Market Research with Cannabis Users
Posted at: 4/9/2023 12:30 PM
The use of recreational cannabis has increased over the past few years as it has become more legal in several states across the country. As a result, many questions are being asked to learn and understand purchasing behaviors of cannabis users. Common questions asked by cannabis distillery decision-makers often include: What is the size of the market? What are the most popular ways cannabis is consumed? How can we effectively advertise to our target audience? Conducting market research