Online Surveys

  • Blog: 8 Steps to Conducting Distance Learning Surveys | Market Research Company

    8 Steps to Conducting Distance Learning Surveys

    The COVID-19 pandemic has forced schools and universities to rethink their education models. As a result, many institutions are turning to distance learning surveys to address students' and parents' concerns about the effectiveness of remote schooling. To relieve some of the anxiety education decision-makers have regarding remote learning, Drive Research has written a blog post to demonstrate the benefits and process of conducting distance learning surveys. Plus, our education market resear

    Read More

  • tips to build a better email survey invitation

    10 Tips to Build a Better Email Survey Invitation

    You can write the best survey in the world, but if your initial email invitation doesn't get opened, it was seemingly for nothing. For this reason, emailing survey invitations has become a marketing and persuasion tactic to help increase response rates. Your analysis and insights can only be as good as the sample size that backs your findings. So if you bore, confuse, or discourage potential respondents in any way from clicking the survey link and taking your survey, you're setting yourself u

    Read More

  • Blog: Brand Health Tracker Surveys: How to Create a Baseline for Awareness and Interest

    Brand Health Tracker Surveys: How to Create a Baseline for Awareness and Interest

    Building awareness for consumer products viewed as commodities can be a challenge. As a result, many businesses rely on brand health tracker surveys to accurately measure buyer awareness, perception, and likelihood to purchase. For example, fresh fruit has very few household brand names that your average consumer would be able to recall top-of-mind. If you’re trying to grow your brand in this space, what is your best option? You always have to start somewhere, so our market research compan

    Read More

  • How to Conduct a Senior Loan Officer Survey

    Recently, a financial institution partnered with our bank and credit union market research company on a senior loan officer survey targeted to professionals within the mortgage industry. Senior loan officer survey highlights: The survey targeted specific roles/titles of professionals in the mortgage industry. The online survey included 55 custom questions. The results were compiled into a topline summary report which highlighted the key finding of each question. Learn more about the objectives

    Read More

  • Blog: 5 Benefits of Using Text Analytics for Open-Ended Survey Responses

    5 Benefits of Using Text Analytics for Open-Ended Survey Responses

    Open-ended responses can be tricky data to work with for market researchers. There is undoubtedly value in asking these questions of respondents in online surveys, but the insights are often less obvious. By comparison, listed answer options in a survey can be easily analyzed by just about any data management tool. It is no wonder text analytics is increasingly growing in popularity. What are the actual advantages of using text analytics? Below are five tangible benefits you can expect fr

    Read More

  • guide-to-omnibus-survey-market-research

    Ultimate Guide to Omnibus Surveys in 2021 | Market Research Company

    Time to get on the bus. The omnibus. If you found this article in the endless stream of content available to you on Google or Bing, consider yourself lucky. You’ve made a wise choice. We’ll teach you everything you wanted (and potentially didn’t) want to know about omnibus surveys in this ultimate guide. Article Contents 📃 Let's get to it. Here are the topics we'll cover below. Simply skip directly to the section of the guide you’re interested in by touching (for the phone/tablet junkies

    Read More

  • how to survey lost customers with Drive Research

    How to Survey Lost Customers | Ask These 6 Questions

    Unless your business has an impeccable record of customer retention, you have likely dealt with the loss of a customer at some point. In many ways, it can feel like a break-up. You are left wondering what went wrong and how you can get them back. Why not take the time to survey former customers to understand why they’ve taken their business elsewhere? In this blog post, our market research company defines a lost custom survey and shares 6 questions to include for the best results. Ready to

    Read More

  • Blog: Copy Testing Surveys

    Copy Testing Surveys: Using Data-Driven Marketing Messaging for the Best ROI

    Market research can be an invaluable tool for testing key aspects of your marketing - especially before launching an advertising campaign. Once you have established some advertising copy and design for a product or service, market research can identify strengths, weaknesses, and areas of improvement before wasting advertising budgets. For instance, copy testing surveys allow brands to show advertisements at any stage to their target audience and receive feedback. Through a multitude of analys

    Read More

  • blog: What is a Public Opinion Survey? | PR Polling Market Research Company

    What is a Public Opinion Survey?

    Chances are you've come across a headline that read something like, "78% of people prefer to drink their coffee hot instead of iced." This is a result of a public opinion survey or public opinion polling. Brands often utilize this type of market research to make newsworthy headlines and research-driven content. In this post, we'll define public opinion surveys, show a real-world example of how they are used by brands today, and provide a few best practices when conducting this type of market r

    Read More

  • Blog: How to Conduct an Online Survey for a Retail Store | Market Research Company

    How to Conduct an Online Survey for a Retail Store

    Wondering how to contact an online survey for a retail store? Our market research company has you covered! This post answers the following questions: What were the objectives of the retail store survey? What was the approach to the retail store survey? What questions were asked in the retail store survey? What was included in the retail store survey report? Learn more about the best practices to conduct a retail store online survey below. Interested in conducting an online survey for your re

    Read More

  • Blog: Telemedicine Perception Questionnaire Tips

    4 Tips for Conducting a Telemedicine Perception Questionnaire

    Whether you are gathering feedback from current patients or a general market area – a telemedicine perception questionnaire is an effective tool in offering the best patient experience and improving retention rates during this rising digital age. What is the first thing that comes to mind when patients think of your healthcare practice? How would patients describe their last telemedicine experience? When looking for healthcare services, how important is it for practices to offer virtual appoint

    Read More

  • Blog: Product Prototype Surveys: What Are They and Why Do They Matter?

    Product Prototype Surveys: What Are They and Why Do They Matter?

    With any new product idea, it is crucial to determine the potential value your product may have and the impact it could have on the market before launching. This can easily be identified with product prototype surveys. There is a good chance that you have already conducted initial research on the product landscape. And, you have probably conducted extensive research throughout the development process for your product. That’s a lot of research! But don’t forget one of the most important steps

    Read More