Advertising & Marketing
Drive Research partners with advertising and marketing agencies to conduct surveys, focus groups, and other forms of qualitative or quantitative market research. We can help you refine your marketing messaging, test creative options in a focus group, and help you better understand the motivations of your client’s target customers.
Architecture, Engineering, & Construction
When it comes to AEC, there are plenty of research options. Executive interviews can uncover the factors which influence business decisions. Online surveys can scale customer satisfaction for a firm. Lead generation surveys can collect valuable feedback and help drive sales. We can recommend the best approach.
How do car buyers budget for their next vehicle purchase or lease? How far are customers willing to travel to a dealership for a purchase or lease? What are the top sources used by car shoppers? Our automotive market research company aims to answer car dealership’s most challenging business questions like these and more.
Consumer Packaged Goods (CPG)
As the battle for shelf space continues to grow, consumer packaged goods companies are turning to market research to understand what draws customers to the brands they love. Drive Research specializes in insights and consumer behavior analysis that allow your organization to adjust to the latest and greatest consumer trends quickly.
In a highly competitive industry, market research is a must-have for banks and credit unions. We manage all types of market research for your financial services business from loyalty surveys, to new account opening surveys, to digital experience surveys, to many other studies. Grow your business using data-driven strategies.
As consumer confidence grows in the selection of healthcare providers, it is more important than ever for the industry to focus on improving the patient experience. Our healthcare market research company can get you the answers you need from those who matter most and ensure your strategy is set up for future success.
If you work at a college or university Drive Research has the experience to assist with your next market research study. From community perception studies to enrollment studies, our national higher education market research company can provide you with the data and insights you need to quickly take actionable next steps.
Hotel & Hospitality
The competitive analyses and comparisons derived from our customized hotel and hospitality market research studies are rated 5-stars. With Drive Research, you will learn more about guest preferences or expectations and outperform competition located right across the street. Be our guest and learn more!
When it comes time for someone to require legal services, how can your firm position itself as the top contender? With law firm market research. Our legal market research firm goes beyond best practices and industry norms to provide our legal clients with the data and insight they need specifically for their objectives.
Voice of Customer (VoC) work is essential for the manufacturing and industrial industry. VoC gives you perspective behind the decision-making process for your products and competitors' products and Drive Research gains access and obtains feedback from your most difficult to reach end-users.
There are many critical components nonprofits must focus on to be successful. Raising awareness, collecting donations, signing up volunteers, etc. These concerns are typically the central goals for not for profit organizations. Drive Research works with our nonprofit clients to achieve and exceed these goals with market research.
Market research and retail were a match made for each other. Whether you want to access customer feedback during the point of purchase (POP) through mystery shopping or shop-alongs or obtain in-depth customer experience (CX) data through a follow-up online survey, our retail market research company can guide you.
When it comes to restaurants it's all about the customer experience (CX) and guest relations. Understand what your customers think about your restaurant, how to find new customers, and understand the return-on-investment of your marketing with the help of our national restaurant market research company.
Custom market research is essential for small businesses. However, it is hard to make time to conduct market research while having your hand in many other aspects of your business. One thing is for sure: the value, strategies, and action items you receive for your small business through market research will far outweigh the minimal cost.
Travel & Tourism
Market research helps your organization attract visitors more frequently, attract new visitors, and broaden your geographic reach. The true focus of travel and tourism market research is to understand behavior. We dig into the "why", whether it's a focus group, online survey, or through other means.
Other Industries We Serve
Don't see your industry or vertical on our list that you are interested in? There's plenty more where that came from. Drive Research partners with various B2B and B2C sectors across the country. Contact our team today and share your project goals and objectives. Chances are we've conducted a similar study and can help.