Company surveys for employees allow leadership to better understand their staff.
Running this type of survey regularly will reveal key insights about how employees view their company. The feedback gained from this research tool will be used to improve the workplace environment.
As a result, businesses can enjoy improved employee output, increased employee retention, and other related benefits.
Importance of Company Surveys for Employees
Why are company surveys for employees so important? While there are so many benefits to employee surveys, here are the top three.
First off, they locate existing issues within your company.
It's not uncommon for employees to feel unhappy at work yet not say anything for several reasons. They may feel uncomfortable doing so, fearing penalization.
Company surveys provide an anonymous space for staff to safely share their true thoughts.
Secondly, company surveys for employees provide reliable data so you can make informed business decisions based on facts.
With so many suggestions on how to reduce employee attrition, it can be challenging to pinpoint what works for your unique organization.
But when relying on employee feedback through company surveys, HR and leadership teams will be given data that determine e top areas of improvement
Lastly, running company surveys for employees automatically shows employees you care about their feedback.
By actively seeking input through surveys, organizations foster a culture of trust and open communication.
Employees feel valued when their opinions are heard, and this can lead to improved relationships between management and staff.
Additionally, transparent communication channels and actions taken based on survey results can help build trust within the organization.
How to Create a Survey for Employees
Crafting a company survey for employees is only effective if done well. For this reason, it is beneficial to partner with an employee engagement survey company.
The third-party team, like Drive Research, uses their expertise to write, program, and field a company survey based on your unique objectives and market research best practices.
For instance, the key steps to creating a survey for employees include:
- Identifying your goals
- Writing the survey
- Sending the company survey to employees
- Analyzing employee feedback
- Acting on the results
Let's dive into each step a little further.
Step 1. Identify Your Goals
Before you begin the survey process, have your overall project goals in mind.
Consider...
- What you want to learn from employees
- How this data will help your company
- Different areas of the employee experience to cover
After these are squared away, you can begin focusing on the survey.
Step 2. Writing the Company Survey
A survey is only useful if it contains good questions.
Company surveys should include:
- Clear, concise questions
- Questions on leadership, compensation, benefits, overall satisfaction, and more
- Varied questions styles (rating scale, open/close-ended questions)
Your questions are the bulk of your company, so it's imperative they reflect your key goals.
Step 3. Sending the Company Survey to Employees
Next, distribute the survey to employees. Our employee survey company recommends providing clear instructions on how to complete the survey and setting a reasonable deadline for response submission.
Drive Research also always sends reminders to employees who haven't participated to maximize response rates.
Step 4. Analyzing Employee Feedback
After fieldwork is closed, your survey feedback will be analyzed and reviewed.
For instance, our market research team carefully reviews each response to remove any illegitimate responses from those not taking the questionnaire seriously. In doing so, you'll receive only the best data.
A company survey report will then be crafted, where you can view all the findings.
These findings include:
- Key themes in responses
- Overview of project goals
- Accurate interpretation of results
- Recommendations on how to effectively use data
At Drive Research, we also hold debrief meetings to discuss these findings with clients one-on-one. By hosting these meetings, clients can ask any final questions. For more information on our process when conducting surveys for employees, contact us.
Step 5. Acting on the Results
Communicate the survey results to employees, demonstrating that their feedback was valuable and appreciated. This includes sharing key findings, including both positive and negative aspects.
Next, discuss action plans and initiatives with internal stakeholders that will be implemented based on the survey results. Acting on the results helps to foster transparency and shows employees that their feedback led to concrete steps.
How Often Companies Should Survey Employees
Conducting a survey once will only get you so far. Company surveys should be run on a regular or semi-regular basis--think annually or even quarterly.
The reason behind this is that company surveys will generate different feedback each round. Why? Because your employees evolve and will have new feedback for you.
Because of this, you'll be able to continually improve your employee outreach strategies based on their responses. And the more you evolve, the happier and more stable your staff will be.
For instance, consider running employee pulse surveys or employee spot surveys. While different, these methods can gather employee sentiment in a timely manner.
Frequently Asked Questions About Company Surveys for Employees
Are Company Employee Surveys Really Anonymous?
Yes. The best feedback from employees will always be anonymous.
If staff know answers can be traced back to them, they'll likely hold back with their real opinions. In order to get the best responses, surveys will keep staff anonymous.
This is another reason why working with a third party for employee surveys is essential.
Do Company Surveys for Employees Really Work?
In short, yes. Employee surveys, when run correctly, have the ability to reveal essential information about employee satisfaction, top areas of improvement, top factors leading to poor employee retention, and more.
Survey your employees with the help of a third party for honest, actionable feedback
Contact Drive Research