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How-Market-Research-Can-Help-College-Enrollment-Efforts

College Student Focus Groups Case Study

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What is a Consumer Expenditure (CEX) Survey?

a graphic with arrows that say usability showing the process of usability testing

What is Usability Testing? | Explaining the Definition, Methods, Advantages, and Disadvantages

a man writing with marker survey showing how to present and analyze open ended survey responses

The Best Ways to Analyze Open-Ended Survey Responses (From Experts)

Client viewing room at Drive Research focus group facility

Focus Group Recruitment and Hosting Facility

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Airport Uses Intercept Surveys and Analytics to Create Personas

a man completing an intercept survey on his computer

What is the Cost of an Intercept Survey?

a group talking with each other showing the advantages of focus groups

4 Benefits of Focus Groups

Male with glasses talking on cell phone

Do Phone Surveys Still Have a Place in Market Research?

a woman confused while participating in a customer confusion study

What is a Customer Confusion Study?

two people meeting at a desk with reports for an intercept survey

The Advantages and Disadvantages of Mobile Kiosk Surveys

People cheering with red wine

10 Findings from the Central New York Wine Survey