Getting direct feedback from consumers is essential for any B2C brand looking to grow, improve, or launch something new. We’ve spent over a decade helping B2C companies gather meaningful insights through surveys, interviews, concept testing, pricing research, and more. Our approach delivers clear, actionable data that drives smarter business decisions.
Our custom surveys are designed to get clear answers to your most important questions. We help you ask the right things, reach the right people, and gather reliable data. Once the results are in, we turn the numbers into insights that guide smarter decisions and help you move forward with confidence.
Our full-service focus groups help you get deeper insights from real people. We handle everything—from finding the right participants to creating the questions and leading the discussion. Afterward, we dig into the feedback to uncover themes and ideas you can actually use to improve your strategy and better understand your audience.
In-depth interviews let you hear directly from your target audience in a one-on-one setting. We take care of finding the right people, writing the questions, and leading thoughtful conversations that dig below the surface. These deep insights give you a clear picture of what your customers really think and feel.
Stay on top of how people see your brand with ongoing insights that show what’s working—and what’s not.
Get honest feedback from your customers so you can improve experiences and boost loyalty.
Find the price point that makes sense for your customers—and your bottom line.
We find the right people for your focus groups and interviews so you get meaningful, relevant insights.
Test ideas early and often to build better products backed by real consumer feedback.
Make sure your ads hit the mark before they go live with data that shows what grabs attention and drives action.
From conjoint analysis to market segmentation, we use advanced tools to uncover what truly drives customer decisions.
Fuel your media and content strategy with original data designed to grab headlines and clicks.
We specialize in helping B2C companies uncover what their customers really think, want, and need. With a full range of services and a hands-on team, we turn feedback into fuel for your next big move.
At Drive Research, we don’t use templates or generic questions. Every survey, interview, or focus group is designed from scratch to reflect your brand, speak to your target audience, and deliver the exact insights you need. We take time to understand your objectives up front so the research is purposeful, efficient, and tailored to your business.
Whether you’re selling snacks, skincare, or subscription boxes, we know how to connect with real consumers and ask the right questions. Our team brings years of experience across retail, CPG, healthcare, beauty, travel, and more—giving us the context to spot trends, interpret feedback, and help you make smarter, customer-first decisions.
We know your team needs answers quickly, which is why we prioritize speed without sacrificing quality. From kickoff to final report, we keep communication clear and timelines tight. You’ll get easy-to-understand reporting, executive summaries, and visuals that highlight what matters most—so you can act fast and with confidence.
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