Month in Review: August 2017

Summer may be winding down, but the Drive Research team isn't. August has been a busy month for our team. Over the past 4 or 5 weeks, our team has been making a lot of impact. We've completed projects, began several new projects, networked with other professionals, and remained committed to giving back to the community.

Safe to say we've been having a blast. Especially since we've been at The Great New York State Fair conducting the official fair survey! Here's to our awesome survey team, Team Yellow. We'll have more on this later in the blog post.

Here's a few highlights from August! Find out everything our team has been up to.

Month in Review: August 2017

Drive Research is On The Road Again

It's safe to say Drive Research loves road trips. On August 1st our team traveled to the Finger Lakes with Advance Media New York. Here's to enjoying some scenic views while discussing our love for market research.

Finger Lakes here we come!

What's Better Than Winning?

Congrats to our latest survey winners and thank you to all who shared their feedback in our 2017 industry study on loss prevention and data analytics.

Wish you knew about opportunities to participate in research like this? Sign up now!

We know it's important to provide sweepstakes, raffles, or other rewards for research. Let's face it, oftentimes its necessary to offer an incentive for research. In a previous post, we discussed a few reasons why you should offer a reward for research.

Congrats to our winners! Thanks for participating.

Here's to Giving Back!

We're excited about giving back! A few of our recent donations include Think Together, Food Bank of South Jersey, and United Way of Greater Attleboro/Taunton.

Did you about the give back program at Drive Research? For every single project we complete with our clients we donate a percentage of profits to organizations in need. We love to make our projects a win-win-win for all involved, learn more.

Love to give back? We know the feeling.

Let's Talk Social

On Thursday, August 17th Emily, Research Analyst, was all geared up to talk about social media at the Social Media Breakfast Syracuse at Eric Mower + Associates!

Coffee and tips... what a great way to start the day.

Emily attends Social Media Breakfast Syracuse!

Emily Joins CNYSME Board

What can we say? We love to give back in more ways than one.

In August, Emily joined the CNY Sales & Marketing Executives (CNYSME) Board of Directors and spent an afternoon at the annual retreat. Check out the group picture below!


Did You Know? Drive Research is the Official NYS Fair Survey Team

Team Yellow, the Drive Research survey team that conducts the official survey for The Great New York State Fair, was out in full force all 13 days of the Fair! We collect feedback from those who exit the Fair asking questions about their experience and their demographics to help improve the Fair for 2018.

Below are a few highlights from our team during the Fair this year.

Team Yellow is reaching new heights, catching big fish, and racing to the top.

Hands in Team Yellow! Team Yellow = Team Awesome

Emily Was on a Market Research Panel Webinar!

On Tuesday, August 29th Emily joined a panel of professionals in a webinar sponsored by SurveyGizmo. The webinar discussed brand research and focused on how market research gives brands an leg up against competitors.

Here's a full review of the main topics Emily discussed.

Completed Project Spotlight: National Millennial Survey on Home Mortgages

Recently, the Drive Research team conducted a short online survey to Millennials. The goal of the research was to understand attitudes towards home mortgages, interest in home ownership, and motivations to purchasing a home.

In less than 1 week, Drive Research completed the project. Fast, right? We are all about accelerated insights and data. Learn more about this millennial survey study here.

Check out how the results of the market research were used below. A review of the results can also be found on the loanDepot website.

Research in action, we love our infographics.

Testimonial Spotlight

Wondering what our team can bring to the table? We take responsiveness to a whole new level. But you don't have to take our word for it, check out the testimonial we received from iAutomation below!

iAutomation is a national manufacturer with corporate offices in North Carolina and Massachusetts. Our VoC manufacturing study covered customer loyalty and drivers to loyalty for iAutomation.

Thanks for the kind words about our services.

Testimonial from iAutomation.

Contact Drive Research

The team at Drive Research is dedicated to providing better data, better decisions, and better strategy. You'll learn quickly we believe in better.

Drive Research is a market research company serving Upstate NY and clients around the world. Have questions for us? Call us at 315-303-2040 or send us an email at

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