A lot of time, money, and preparation is involved in starting a new business or opening a new location. Before getting too in the weeds, one of your first steps should be conducting a market analysis. It essentially answers whether a market is attractive or not for a concept by reviewing both current and forward-looking data (5-year projections).
The 200+ page report includes key market data such as:
+ many other categorical breakdowns!
Download an example market analysis report
The choice of geography is yours.
The selection can be as broad or as granular as needed. We recommend choosing the geography of your target market or what geography you plan to attract 80% or more of your customers from.
The level of cuts can be as specific as a Census tract (usually a few neighborhood blocks if it is a city), or as broad as a state or collection of states.
Here are the types of custom U.S. geography filters available for your report:
- Census block groups or tracks
- Congressional districts
- Counties
- DMAs
- Metro and Micro CBSAs
- States
- ZIP Codes
- Mile radius around an address
- Drive time around an address
Additionally, separate reports can be created for each geography. For example, if you want to compare County A to B, but also run a third report that combines County A and B together.
Example Pricing Breakdowns
| Geography | Price |
| DMA | $1,500 |
| DMA + 1 additional county | $1,750 |
| 15 individual reports for 15 different zip codes | $5,250 |
Need something different? Get in touch on our contact us page or email us at [email protected].
Request a Custom Market Analysis Report
Once the order form is completed, you will receive an invoice that allows for credit card processing before the report is delivered. Doing so assures your requested geographies are available before your credit card is charged. The report is turned around within 1-2 business days of the order and payment.
Frequently Asked Questions