Public Relations Surveys

  • The Ultimate Guide to Custom PR Surveys | PR Polling Company

    The Ultimate Guide to Custom PR Surveys in 2021 | PR Polling Company

    If you found this post from our national PR polling company in the neverending ocean, that is Google, boy are you in for a treat. We may be a tad biased, but we have got a whole team of writers here at our research firm who believe this is the holy grail for conducting a custom PR survey. Here is what we’ll cover in this ultimate guide (click the title to read a chapter): Chapter One: The Definition of PR Polling Chapter Two: The Process of Conducting Custom Surveys Chapter Three: Example

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  • Image for Blog Post Home Page: PR Surveys for Car Brands | Red Car Driving on Highway

    Public Relations Surveys for Car Brands | Automotive Market Research Company

    Public relations (PR) surveys are the greatest asset to a data-driven marketing strategy. Unlike most market research studies, the data collected from PR surveys are meant to be shared with the public. Car brands such as Toyota and Ford famously utilize public relations surveys to generate brand awareness and increase the return on investment of their market research. Our automotive market research company recently conducted a public relations survey for a car brand. In this blog post, we outl

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  • Blog: Cannabis Market Research: Measuring Purchasing Behaviors of Cannabis Users

    Cannabis Market Research: Measuring Purchasing Behaviors of Cannabis Users

    As cannabis becomes increasingly legalized and used recreationally throughout the United States, it has become evident there is a lot to learn about cannabis consumer behavior. With much to learn about the cannabis industry, market research studies can be a great place to start for cannabis brands and other organizations looking to get involved in the cannabis industry. Some topics to explore in market research with cannabis consumers include: Frequency of purchasing and using cannabis Prima

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  • Blog: How to Conduct a PR Crisis Survey | Market Research Company

    How to Conduct a PR Crisis Survey | Market Research Company

    Want to measure the impact a public relations (PR) crisis has on a brand? Consider conducting market research - particularly a PR crisis survey. Our market research company has the tools needed to target customers and measure the impact a PR crisis has on awareness, perception, sentiment, and other key performance indicators. Additionally, the survey can also ask customers whether they have heard of the crisis and what they know about it. When conducted over time, a public relations crisis su

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  • Blog: Public Relations Secrets for Real Estate Companies | PR Surveys, Marketing Strategy & Media Relations

    Public Relations for Real Estate Companies | PR Surveys, Marketing Strategy & Media Relations

    As a real estate company, you and your team have many goals... Getting property listing in front of potential clients 👪 Understanding what amenities tenants look for when looking for a luxury apartment 🌆 Or maybe it's simply to generate brand awareness 🎯 No matter the goal, there's no denying that public relations and marketing are essential components to being successful in an industry as massive and competitive as real estate. What if I told you that there’s a creative way for your rea

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  • Blog: PR Surveys for Travel and Tourism | Process, Benefits, & Sample Questions

    PR Surveys for Travel and Tourism | Process, Benefits, & Sample Questions

    Whether your company is a travel agency, hotel chain, rental car service, tour company, or some other travel, tourism, or hospitality business, chances are you’ve seen the effects of the COVID-19 crisis firsthand. For companies in the travel industry, COVID-19 is a chance to explore new marketing strategies, create brand awareness, and generate revenue in creative ways. During this unprecedented period of the unknown, there is no better time to invest in a market research PR survey than right

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  • Blog: PR Surveys for Financial Institutions | Process, Examples, & Sample Questions

    PR Surveys for Financial Services | Process, Examples, & Sample Questions

    Public relations surveys are a unique way for banks and credit unions to garner media attention and grow brand awareness. In this blog post, our market research company will cover (click each title to skip ahead): What is PR market research? What are the benefits of a PR survey for banks and credit unions? Examples of bank and credit union market research in the media. What is involved in a PR research study for financial institutions? What type of questions should I include in my bank o

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  • impact of dry cleaners from covid-19

    What effect has COVID-19 had on U.S. dry cleaners? | PR Survey Firm

    COVID-19 has created ever-evolving challenges for all industries, but particularly those with in-person business models that cannot deliver their services to consumers 100% online. Think business operations such as gasoline stations, hair salons, gyms, and dry cleaners. While there is so much data on how Coronavirus has impacted the U.S. economy, there is very little on the effect the pandemic has had on in-person business model brands such as dry cleaners. As a PR survey firm, we saw this as

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