Mystery Shopping

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    What is Mystery Shopping? | Market Research Buffalo NY

    There are many unique and engaging marketing research methodologies in the industry. One which rises to the top of the list of investigative approaches is mystery shopping. Another term for mystery shopping is secret shopping. Care to learn more about what mystery shopping involves and how the process works? You've come to the right place. What is mystery shopping? This is a methodology which uses a secret shopper to act as a true customer to evaluate the customer experience in-person, over

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