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In an era dominated by e-commerce, understanding consumer behavior during high-impact shopping events like Black Friday and Cyber Monday have become imperative for businesses seeking to thrive in the ever-evolving retail landscape.
As part of our ongoing commitment to deliver actionable insights, our market research company is delighted to present the findings of our 7th annual holiday shopping survey. This comprehensive study delves into the holiday shopping habits, behaviors, and motivators of over 1,200 consumers spanning the United States, shedding light on the dynamics of Cyber Week 2025 and its comparisons to previous years.
This report serves as a valuable resource for businesses navigating the complexities of the modern retail landscape.
It includes insights surrounding:
By sharing data from a diverse group of respondents, we aim to equip stakeholders with the knowledge required to make informed decisions and capitalize on the opportunities presented by Cyber Week 2025.
