Intercept Surveys

  • intercept interview tips

    5 More Intercept Interview Tips

    As the official intercept survey team of the New York State Fair, Drive Research knows a thing or two about intercept surveys. An average New York State Fair sees about 1,000,000 visitors exit its gates over the course of the 12-day event. With the Drive Research survey team working all 12 days of the New York State Fair to acquire over 600 completes from patrons exiting the fair, increasing interest and engagement in our efforts is key. Here are 5 more general intercept interview tips to assis

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  • in the moment market research vendor in syracuse ny

    "In the Moment" Market Research | Vendor in Syracuse NY

    When it comes to market research and data collection, "now" is always better than "later." Also true in the candy industry in my opinion. A survey can be conducted at any time, but the quicker you can survey your audience after a decision is made, an advertisement is viewed, or an event is attended, the higher the quality and reliability in the data. In the moment data provides you with more accurate data. Participants are much more likely to remember the specifics on an experience during or

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  • ways to increase response rates intercept survey company syracuse ny

    5 Ways to Increase Response Rates | Intercept Survey Company Syracuse NY

    Intercept surveys can be a tricky methodology. Unlike online surveys and mobile surveys that can be completed at the convenience of the respondent, intercept surveys perfect the art of interruption. However, they also provide companies with a prime opportunity to obtain feedback at a time that matters the most: in the moment. Whereas other methodologies capture feedback from attendees and respondents days, weeks, and sometimes months after an experience occurred, intercept surveys waste no time

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