B2B Survey Company

Drive Research specializes in unlocking the power of market research surveys to drive your business success.

Our tailored approach to B2B survey projects ensures that you’ll get in-depth data on your target customers, enabling you to make data-driven decisions, optimize your offerings, and deliver exceptional experiences that resonate with your audience.

With our combined 80+ years of experience, you'll uncover respondent perspectives that will help you stay ahead in a rapidly evolving market.

Brands That Trust Our B2B Survey Company

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Why Full-Service B2B Survey Services Work Best For You

At Drive Research, we specialize in managing every aspect of your B2B online survey project to guarantee the highest quality of respondents and insights. Our comprehensive services encompass survey design, consulting, survey programming, data collection, analysis, and reporting with recommendations. With our expertise, you can leverage consumer insights to make informed business decisions and drive success.


End-to-end project management

Collecting targeted and accurate feedback requires more than a DIY survey platform. Drive Research offers a full-service B2B survey experience so you can focus on other aspects of your business.


A B2B survey with Drive Research includes:

  • Dedicated project management team
  • Best practice survey questions
  • Survey programming and rigorous data quality checks
  • Fieldwork management to ensure all respondents meet our high standards
  • Live 24/7 client portals giving you access to real-time survey responses
  • Reporting with recommendations for how to use the data for business strategy


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Custom-written B2B surveys

Each organization has its own unique objectives for market research – and our surveys reflect that. We help plan the survey goals as well as primarily write and design the survey to have unique, engaging, and easy-to-understand questions.

In addition to our custom-designed surveys, we support both simple and complex question types. From multiple choice to MaxDiff, Drive Research writes B2B surveys to keep important respondents engaged while also providing next-level insights.



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Data sourcing and field management

It can be harder to find B2B respondents than your general population consumer study, which is why it’s important to work with an expert firm that has done it many times before. 

Drive Research sources B2B respondents through: 

  • Proprietary customer email lists (provided by you as our client)
  • Tried and tested panel vendors
  • Our in-house market research panel with B2B respondents
  • Social media advertisements on business platforms

At Drive Research, we’ve successfully completed countless B2B surveys which are driven by our ability to target, qualify, and gather feedback from challenging audiences.


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Data quality controls

Ensuring high data quality is critical for online surveys. After all, these insights will drive decision-making for your business, marketing, and sales strategy. That’s why we have so many ways we clean our survey data.

Our goal is to ensure results are accurate and trustworthy by completing data quality checks such as including quality check survey questions, flagging duplicate IP addresses, reviewing all open-ends, red herring questions, screening questions, and more.




We act as B2B survey consultants

After fielding the B2B survey, we’ll include more than an export of data and numbers.

Drive Research offers various reporting packages from topline summaries to comprehensive presentations. Many of our B2B reports include a question-by-question analysis, key takeaways, data visualizations, and industry benchmarking data. We also have Many custom options available if you’re looking for more reporting options.

You will walk away with actionable recommendations from the data we collect to accelerate business strategy.  


Conduct third-party B2B surveys and earn quality, actionable data

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See Why Businesses Love Drive Research For Online Surveys

The portfolio of clients at our online survey agency includes various types of B2B and B2C organizations across the world. We bring a level of importance to your market research project that we would bring to our own business.

It is important to our team to manage both client and respondent expectations. It’s how we’ve earned over 200 positive online reviews from both our clients and respondents.

Frequently Asked Questions About B2B Surveys

How do I create a B2B survey?

  1. Identify your research topic and goals. The overarching objective of your survey determines the questions you want to ask.
  2. Design and write your survey.
  3. Target and find the respondents you need for the survey.
  4. Conduct your survey fieldwork.
  5. Clean, organize, and analyze the data to get crucial business insights.

What is the difference between a B2B and B2C survey?

Whereas a B2C survey has a larger target audience, B2B survey participants are usually niche. Usually, B2B surveys target specific businesses or individuals in specific industries, and only professionals holding particular titles or roles qualify to take the survey.

Learn more in our blog post, B2C and B2B Market Research.

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